Creative testing

Creative testing that tells you what will land.

Test ads, visuals, video, and messaging with your exact audience before you go live. Because bad creative is expensive.

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The faster way to test creative.

From first concept to final cut, test any creative asset with real consumers and get clear answers in minutes.

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REAL-TIME RESULTS

Know what performs

Launch a creative test and get live consumer reactions in minutes. Refine, iterate, and go live knowing your creative is ready to perform.

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VISUAL TESTING

Test the real thing

Upload ads, videos, social posts, or storyboards directly into your Pulse. Real consumers react to what they actually see, not a description of it. Sharper stimulus. Sharper feedback.

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AI-POWERED ANALYSIS

Understand why it works

AI surfaces sentiment, themes, and emotional reactions from open-text responses the moment your Pulse closes. No manual analysis. Just a clear read on what's connecting and what isn't.

Don't find out the hard way.

Test your creative with real consumers before it reaches your audience. Book a demo and see how fast it works.

Testimonials

Trusted by
powerful brands

“OnePulse is a really fast way of getting credible, same day insights that can help shape key business decisions.”

Commercial Brand Manager,
Coca-Cola European Partners

“OnePulse is a revelation…I think every planner should use this as a part of their research toolbox.”

Strategy Director,
BBH

“OnePulse has become an invaluable way for us to quickly and reliably get genuinely insightful information from consumers. It’s an indispensable tool in the way we do business, offering genuine opinions at scale”

Ed Beard,
Strategy Partner, Digitas

Testimonials

Trusted by
powerful brands

“OnePulse is a really fast way of getting credible, same day insights that can help shape key business decisions.”

Commercial Brand Manager,
Coca-Cola European Partners

“OnePulse is a revelation…I think every planner should use this as a part of their research toolbox.”

Strategy Director,
BBH

“OnePulse has become an invaluable way for us to quickly and reliably get genuinely insightful information from consumers. It’s an indispensable tool in the way we do business, offering genuine opinions at scale”

Ed Beard,
Strategy Partner, Digitas

Common questions.

Quick answers to the questions we hear most.

Creative testing means running structured experiments on ad creatives, such as headlines, visuals, videos, or taglines, to identify which versions resonate best with your audience. By testing early, you avoid expensive mistakes and launch confidently, supported by real-time consumer feedback.
You can test everything from early-stage concepts and sketches to final ads, including social posts, static visuals, video edits, headlines, taglines, and product messaging. OnePulse is flexible enough to support testing at any stage of your creative process, whether you're just starting or refining your launch-ready assets.
Unlike traditional research tools, OnePulse is built for speed and simplicity. You’ll get fast, real-time feedback without the cost or complexity of focus groups or long studies. With built-in AI analysis, you can also go beyond surface-level responses and tap into emotional reactions and open-text feedback, helping you understand how your creative makes people think and feel.
With OnePulse, you can test your creative with your exact audience. You'll have access to thousands of real consumers across the UK, US, and other global markets. You can filter by location, age, gender, interests, and more to ensure you're getting relevant feedback from the people who matter most to your campaign.

Before you launch it, test it.

Book your demo and get a behind-the-scenes look at how teams use OnePulse to fine-tune creatives fast with real-time consumer insights.

Book a demo