Whether you’re a die-hard football fanatic or just in it for the halftime show and all those snacks, it’s widely known that the Super Bowl captures the interest of millions.

As we stand on the brink of 2024, there’s one word on everyone’s lips – resolutions…

If you ask two-thirds of Brits, they’ll confirm that as soon as November hits, it officially becomes socially acceptable for it to start snowing those festive ads…

Of the many hats I wear as the Content and Community Manager at OnePulse, ensuring the community’s finger stays on the Pulse (quite literally!) is one of my top priorities.

Our mobile-first approach isn’t just about cutting-edge technology. It’s about connecting you with consumers as they go about their daily lives whilst respecting their time and engaging in easy-to-understand conversations.

Some products are so ingrained into our everyday lives that we couldn’t imagine life without them. Take ketchup for instance: 92% of US consumers always have a bottle of the tangy red goodness in their fridge or pantry.

‘Tis the season to stay ahead of the competition. Yes, we’re talking about Christmas. In honor of Christmas in July, we’ve used the OnePulse platform to unwrap seven consumer insights to help you sleigh the holiday season.

We’ve all heard the saying, “never judge a book by its cover,” but when it comes to products on shelves, let’s be honest – we judge them by their packaging. 

From *very* honest feedback on that unconventional seasonal range you’re trying to get the green light for to gauging the nation’s reaction to the latest Love Island scandal (we promise we won’t judge!). You’ve got the questions, and we’ve got all the answers to help you stay on the road to success.

The Super Bowl has long been renowned for its brand exposure, and brands strive to be associated with it, as it offers a unique opportunity to reach a large, engaged audience. To capitalize on the new opportunity, many brands have turned to creative partnerships to stand out.